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Tutorial•November 18, 2025•4 min read

How to Launch a Google PMAX Campaign in 30 Seconds (Without Opening Ads Manager)

A step-by-step guide comparing the "Old Way" (25 clicks, 4 loading screens, asset upload errors) vs. the "New Way" (One prompt).

How to Launch a Google PMAX Campaign in 30 Seconds (Without Opening Ads Manager)

Performance Max (PMAX) is Google's most powerful campaign type, but setting it up is notoriously tedious. It requires navigating through multiple screens, uploading assets one by one, and configuring complex signal settings.

Today, we're comparing the Old Way (Manual Dashboard) vs. the New Way (Agentic Automation).

The Old Way: The 25-Click Marathon

If you've launched PMAX manually, you know the pain:

  1. Log in to Google Ads.
  2. Click "New Campaign" > "Sales" > "Continue".
  3. Select "Performance Max".
  4. Name your campaign.
  5. Wait for the page to load.
  6. Set Bidding Strategy (Conversions / ROAS).
  7. Configure Location and Language settings.
  8. The Asset Group Nightmare:
    • Upload up to 20 images manually.
    • Upload logos.
    • Write 5 Headlines.
    • Write 5 Long Headlines.
    • Write Descriptions.
    • Add Call to Action.
  9. Add Audience Signals (Search for segments, add data).
  10. Review and Publish.

Total Time: 20-40 minutes per campaign. Frustration Level: High.

The New Way: One Prompt. 30 Seconds.

With Adspirer connected to your ChatGPT or Claude workspace, the process is collapsed into a single conversation.

The Prompt:

"Launch a PMAX campaign for [URL]. Target the US with a budget of $50/day. Use the copy and images from the landing page to generate the assets."

What Happens in the Background:

  1. Asset Extraction: The agent scrapes your URL to find high-quality images and logos.
  2. Copy Generation: The LLM writes Headlines and Descriptions based on your page content, following Google's character limits perfectly.
  3. Configuration: The agent sets the geo-targeting, budget, and bidding strategy via the API.
  4. Validation: Adspirer checks for any errors before confirming.
  5. Execution: You say "Approve", and the campaign is live.

Total Time: 30 seconds. Frustration Level: Zero.

Why This Matters for Scale

If you are a freelancer managing 2 clients, saving 20 minutes is nice. If you are an agency managing 50 clients, saving 20 minutes per campaign is transformational.

By removing the manual friction of setup, you can test more creative angles, launch more experiments, and react faster to market changes.

The "New Way" isn't just faster; it's smarter because it frees you up to focus on what you are selling, rather than how to configure the tool.

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