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15 ChatGPT Prompts for Google Ads That Work (2026)

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Adspirer Team

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15 ChatGPT Prompts for Google Ads That Work (2026)
Summary

The best ChatGPT prompts for Google Ads specify the business, campaign goal, date range, constraints, and the decision you need to make. Below are 15 copy-ready prompts covering campaign creation, keywords, ad copy, audits, optimization, and reporting. Each works as a planning prompt in regular ChatGPT; with a connected Google Ads app, the same prompt can use live account data.

“Help me with Google Ads” is too open-ended. ChatGPT has to guess the goal, audience, budget, and evidence it should use, so the answer usually sounds sensible without being useful.

The prompts below remove that guesswork. Replace the brackets, keep the constraints that matter, and ask for a reviewable output before applying changes. If you want ChatGPT to work from your campaigns rather than pasted figures, start with the guide to connecting ChatGPT to Google Ads.

Planning prompt or live-account prompt?

In regular ChatGPT, paste the relevant data and use these prompts for planning. With Adspirer’s connected app, ChatGPT can pull the date range, campaigns, keywords, search terms, and conversion data directly. Either way, ask it to show assumptions and proposed changes before it writes to the account.

1. Build a Search campaign from a brief

Search campaign setup

Create a Google Ads Search campaign for [product or service] in [locations]. The conversion goal is [purchase / qualified lead / phone call], the daily budget is [amount], and our target CPA or ROAS is [target]. Build 3 tightly themed ad groups. For each one, propose keywords and match types, a starter negative list, 15 RSA headlines within 30 characters, and 4 descriptions within 90 characters. Call out anything you still need from me. Keep the campaign paused for review.

Why it works: it gives ChatGPT a commercial objective and forces the campaign structure, copy limits, negatives, and safety state into one deliverable.

2. Plan a Performance Max campaign

Performance Max plan

Plan a Performance Max campaign for [brand] selling [products or services]. Goal: [revenue / leads] at [target ROAS or CPA]. Budget: [amount per day]. Use these landing pages and approved assets: [links or asset list]. Propose asset-group themes, audience signals, search themes, headlines, long headlines, descriptions, and exclusions. Separate facts taken from my materials from assumptions. Do not invent images, offers, or customer claims.

3. Build a Shopping campaign structure

Shopping campaign structure

Review my Merchant Center products for [country] and propose a Google Shopping campaign structure. Group products by [margin / category / bestseller status], identify products with missing or weak feed attributes, and recommend budget allocation by group. Flag any products that should be excluded. Show the structure first; do not create or enable anything until I approve it.

4. Find high-intent keywords

Commercial keyword discovery

Research Google Ads keywords for [product or service] in [location and language]. Separate them into high-intent, comparison, problem-aware, and informational clusters. For each keyword, return monthly search volume, estimated CPC, competition, recommended match type, and the landing page it should map to. Exclude navigational queries and terms that do not signal buying intent.

If ChatGPT is not connected to Google Ads, ask it to label volume and CPC as unavailable rather than estimating them from memory.

5. Turn search terms into negative keywords

Negative-keyword review

Pull the search terms from [campaigns] for [date range]. Find queries with at least [click threshold] clicks or [spend threshold] spend and zero conversions. Group irrelevant terms by pattern—jobs, free, DIY, education, wrong location, wrong product, or competitor. Propose exact, phrase, or broad negatives and explain the risk of blocking legitimate traffic. Return a review list; do not apply it yet.

6. Fix keyword-to-ad-group mapping

Keyword clustering audit

Review the keywords and search terms in [campaign or account] for [date range]. Identify ad groups mixing different search intents, duplicate keywords competing across ad groups, and landing-page mismatches. Propose a cleaner ad-group map with a primary intent, keyword set, negatives, and destination page for each group. Preserve any existing keyword that is converting efficiently unless there is strong evidence to move it.

7. Write responsive search ads

Responsive search ads

Write two Google responsive search ads for [ad group and keyword theme]. Use only these approved claims and proof points: [list]. Include 15 headlines of 30 characters or fewer and 4 descriptions of 90 characters or fewer. Cover the problem, outcome, differentiation, proof, and CTA without repeating the same phrase. Mark any line that depends on an unverified claim.

8. Refresh weak ad copy using performance data

RSA copy refresh

Analyze ad-level performance in [campaign] for [date range]. Compare impressions, CTR, conversion rate, CPA, and asset status. Identify the message patterns in stronger ads and the weak or repetitive assets in lower performers. Draft replacement headlines and descriptions that test one new angle at a time. Keep the winners and show the evidence behind every replacement.

9. Create assets and extensions

Campaign assets

Create a complete asset plan for [campaign]. Using these approved URLs and offers [list], draft sitelinks with descriptions, callouts, structured snippets, promotion assets, and call assets where appropriate. Respect Google Ads character limits, avoid duplicate wording, and map every sitelink to the most relevant page. Flag anything that requires business verification.

10. Diagnose a performance drop

Performance-drop diagnosis

My [campaign or account] changed over [date range] versus the previous comparable period. Diagnose the movement in spend, conversions, conversion value, CPA, ROAS, CTR, CPC, impression share, and conversion rate. Separate correlation from likely cause. Rank the three most plausible drivers, cite the campaign or ad-group evidence for each, and tell me what additional data would confirm or reject the diagnosis.

11. Audit conversion tracking before optimizing

Conversion tracking audit

Audit Google Ads conversion tracking for [account]. List every conversion action, its primary or secondary status, source, attribution setting, recent volume, value behavior, and any duplicate or inactive actions. Flag campaigns optimizing toward the wrong goal or actions that fire without a value. Do not recommend budget changes until the measurement issues are separated from real performance issues.

12. Find wasted spend across the account

Wasted-spend audit

Audit [account] for [date range] and find spend that is unlikely to produce the target outcome. Check zero-conversion search terms, keywords above target CPA, campaigns limited by weak conversion data, poor device or location segments, and assets with sustained low engagement. Use a minimum evidence threshold of [clicks / spend / days]. Estimate recoverable spend conservatively and return actions as stop, revise, test, or monitor.

13. Reallocate budget without starving learning

Budget reallocation

Review campaign performance for [date range]. We have a total daily budget of [amount] and a target [CPA / ROAS] of [target]. Recommend budget increases, decreases, or holds using conversion volume, marginal efficiency, impression-share loss, and recent trend—not ROAS alone. Protect campaigns still in a reasonable learning period. Show the proposed before-and-after budget and the reason for each change. Do not apply it until I approve it.

14. Run a weekly account review

Weekly Google Ads review

Run a weekly review for [account] covering [date range] versus the previous period. Start with the five changes that matter, then show campaign-level spend, conversions, CPA, ROAS, CTR, CPC, and impression share. Flag tracking anomalies, budget pacing risk, search-term waste, and material bid or status changes. End with a prioritized action list: do now, investigate, and monitor.

15. Write a client-ready performance summary

Client performance summary

Write a plain-English Google Ads performance summary for [client or stakeholder] covering [date range]. Lead with the business outcome, not platform activity. Explain what changed, why we think it changed, what we did, and what we will test next. Include only verified numbers from the account, label unresolved causes as hypotheses, and keep the summary under [word count]. Add a short appendix with campaign-level metrics.

A reusable formula for better ChatGPT Google Ads prompts

Strong prompts usually contain six things:

  1. Scope — the account, campaigns, platform, and date range.
  2. Business goal — revenue, qualified leads, calls, CPA, or ROAS.
  3. Evidence threshold — enough clicks, spend, conversions, or time before making a call.
  4. Constraints — budget, locations, approved claims, character limits, and safety rules.
  5. Output — the table, plan, copy, or decision you want back.
  6. Action boundary — analyze, propose, stage, or apply only after approval.
Do not let a polished answer hide weak evidence

ChatGPT can write a convincing diagnosis from incomplete inputs. Ask it to name the data it used, distinguish measured facts from hypotheses, and say when the sample is too small. For live accounts, review the exact campaign, date range, and proposed writes before approving anything.

FAQ

Do these ChatGPT prompts work without connecting Google Ads?

Yes, for planning and analysis of data you paste into the conversation. ChatGPT cannot know your current campaigns, Keyword Planner metrics, or conversion data unless you provide them or connect an app with access to the account.

Can ChatGPT make changes in Google Ads?

Only when it is connected to a tool with appropriate Google Ads permissions. With Adspirer, you can ask ChatGPT to research, analyze, create, and edit through the connected app. New campaigns are created paused, destructive actions require explicit confirmation, and you should review proposed writes before approving them.

What is the best ChatGPT prompt for a Google Ads audit?

The best audit prompt includes the account, comparison periods, target CPA or ROAS, minimum evidence threshold, and the exact outputs you need. Prompt 12 is a practical starting point because it asks for multiple sources of wasted spend and requires conservative evidence.

Should ChatGPT estimate keyword volume and CPC?

No. If the account is not connected to Keyword Planner data, ask ChatGPT to omit those figures. Plausible-looking estimates from model memory are not a substitute for current platform data.

Use the prompts with the account data behind them.

Connect Adspirer to ChatGPT, pull current Google Ads evidence, and keep every proposed change reviewable. Free tier—15 tool calls per month.

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ChatGPT Google Ads Tutorial

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