Anomaly Triage
Follow the clues behind a sudden campaign change, explain what is happening in plain language, and route the next step to the right person.
Works across your stack
Supported AI platforms
7 supported clients. Connector requirements are shown separately below.
Picture this
A familiar campaign moment
You launched a campaign 30 days ago and performance had been steady. Then conversions fall sharply overnight while spend barely changes. Before anyone pauses the campaign or rewrites the client update, this skill follows the clues to work out whether the change is real, delayed, or caused by tracking.
Add this skill to your AI client
Choose your AI client, then download or copy the setup that fits it.
npx adspirer-skills add anomaly-triage Installs the complete folder to .claude/skills/ in the current project.
Upload the ZIP in Claude → Settings → Skills. The bundle preserves every reference, script, and asset.
In ChatGPT, open Plugins → Skills → Create → Upload from your computer. ChatGPT scans the skill before making it available. Availability and upload permissions depend on your workspace plan and admin settings.
npx adspirer-skills add anomaly-triage --agent cursor Installs the skill for the current Cursor workspace.
fetch adspirer.com/skills/anomaly-triage.md and follow the skill Ask Codex to fetch the raw skill, or use the ZIP with any Agent Skills-compatible installer.
fetch adspirer.com/skills/anomaly-triage.md and run it The raw SKILL.md route works with any agent that can fetch and follow instructions.
After installation
Your first run
Start a fresh chat if needed
Some clients discover newly installed skills only at session start. Ask the agent to use this skill by name.
Verify required access
Adspirer 2 optional enhancements can be added only when the job needs them.
Preview before action
The first pass is read-only. Installing a skill or connector never grants approval to spend, publish, message, or make destructive changes.
Starter prompt
Use the Anomaly Triage skill. I’m working on [campaign or account] and want to understand [goal or problem] for [date range]. Check that Adspirer is connected, start by looking without changing anything, and explain the story in plain language. Show me the evidence and ask before making any live change.
Where it helps
When this skill earns its place
You do not need another generic checklist. These are the moments where this skill can take a real campaign question and move it toward a decision.
Conversions suddenly disappear
Spend and clicks look normal, but the platform or analytics dashboard reports a sharp conversion drop.
Spend moves without an obvious cause
A campaign accelerates or stalls after a budget edit, learning-phase change, disapproval, or billing issue.
Two systems disagree
Adspirer, the ad platform, and GA4 show different outcomes for the same date range and the team needs to know which question to investigate first.
See it in a campaign
Two ways this could play out
The numbers, account, and recommendation will be yours. These examples show the kind of story the skill is designed to help you work through.
The Monday conversion drop
A Google campaign spends normally after the weekend, but reported purchases fall 60% overnight.
What the skill does
The skill checks live campaign delivery and the measurement trail, then distinguishes a media problem from a delayed or broken event.
The Meta spend spike
A prospecting campaign jumps above its usual daily pace after a team member changes the budget.
What the skill does
The skill reconstructs the timing, explains whether delivery or tracking changed, and asks before any budget correction.
The useful part
What you’ll walk away with
A calm explanation of what changed, the evidence behind it, and the right next owner—your media team, your developer, or nobody yet.
A simple journey
How it works
Begin with the question
Tell the skill which campaign, metric, audience, and time period the team is trying to understand.
Build the story from live data
It checks the same account, date range, currency, and attribution basis before explaining what changed and why.
Share the right next step
You get a clear update, report, or dashboard. Tracking-code fixes are handed to the right person instead of being silently changed.
Bring these with you
- The account or campaign you want to work on, plus the market and business goal.
- The date range, budget, or performance question that gives the job its context.
- Adspirer connected for the live parts of the workflow.
You stay in control
Live evidence
The skill checks the account, time period, currency, and attribution basis before it explains a result.
Honest handoffs
If the next step needs GTM, a pixel, billing, or a creative tool, it names the right owner or connector instead of pretending the fix was made.
Approval first
Adspirer can create or update supported ads and campaigns, but spend, publishing, messages, and live changes wait for your explicit approval.
Keep building the workflow
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