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AI Client · Claude Ad Platform · Meta Ads 36 tools

Run Meta Ads from Claude

The deepest MCP integration available — manage Facebook and Instagram campaigns inside Claude with progress streaming and 36 Meta tools.

15 tool calls / month free · No credit card · Setup in ~2 minutes

Adspirer is the MCP server that connects Claude to your Meta (Facebook + Instagram) ad accounts. Anthropic created the Model Context Protocol, so Claude has the deepest MCP support of any AI client — progress streams in real time as Adspirer runs each tool, and the optional Ad Campaign Management skill teaches Claude the right workflow (research before creating, validate before launching, confirm before spending). Claude Pro / Max / Team / Enterprise users connect via the Connectors UI in about two minutes; the 36 Meta tools cover performance audits, creative-fatigue detection, image / video / carousel campaign creation, placement optimization, and lead-form pulls. New campaigns are always created paused — Adspirer cannot delete existing campaigns or modify budgets without explicit confirmation.

What you can do

36 tools across Meta Ads. The eight you'll use most:

Launch new campaigns

Build image, video, carousel, DCO, or Reels campaigns from a brief. Adspirer validates creative against Meta's requirements, plans the ad sets, and creates everything paused so you review before going live.

Pause underperformers

Pause individual ads, ad sets, or full campaigns by name from chat. Resume them later just as easily — Adspirer cannot delete existing campaigns (hard-coded safety).

Audit creative fatigue

Surface ads that have been running 14+ days with declining CTR — Adspirer recommends which creatives to refresh before they tank performance.

Find wasted spend

Flag campaigns running under your ROAS threshold so you can pause or reallocate budget. Works across active and paused campaigns.

Research audiences

Search Meta's targeting catalog by interest, demographic, or behavior. Browse existing custom audiences (lists, lookalikes, website, engagement) before building new ones.

Pull lead-form submissions

List configured lead forms and pull recent submissions, grouped by campaign — route them into your CRM workflow without leaving chat.

Optimize placements & budget

Compare CPA across Feed, Stories, Reels, Marketplace, and Audience Network. Reallocate budget toward winning ad sets — Adspirer never increases an existing budget without explicit confirmation.

Diagnose anomalies

When CPA spikes or CTR drops, ask why. Adspirer inspects audience changes, creative rotation, and platform-level events to explain the cause and recommend a fix.

Campaign types you can launch

Every Meta Ads format Adspirer supports — request one in chat and Claude builds the campaign paused for review.

Image campaigns

Single-image ads across Feed, Stories, and Marketplace. 1080×1080 minimum, validated before launch.

Video campaigns

Video ads up to 240s, 1:1 / 4:5 / 9:16 aspect ratios. MP4 or MOV, validated against Meta's spec.

Carousel campaigns

2–10 cards per ad, each with their own creative + headline + link. Great for product catalogs.

Reels campaigns

Vertical video for Instagram Reels and Facebook Reels. 9:16 aspect, optimized for mobile feeds.

Lead Gen Forms

On-platform forms that capture leads inside Facebook / Instagram — no landing page needed.

DCO (Dynamic Creative Optimization)

Provide multiple creative variants; Meta auto-mixes images, headlines, and descriptions to find winners.

Sample prompts

Claude streams progress as Adspirer runs each tool, so you watch the workflow unfold in real time. Speak in outcomes — Claude handles the tool sequencing.

Meta performance audit — A monthly audit that surfaces which campaigns to keep, kill, or scale.

Meta performance audit
Pull my Meta Ads performance for the last 30 days. Show spend, conversions, CPA, and ROAS by campaign. Flag any campaigns with ROAS below 2.0.

Creative fatigue check — Catch fatigued ads before they drag down ad-set performance.

Creative fatigue check
Check my Meta campaigns for creative fatigue. Find ads that have been running 14+ days with declining CTR. Recommend which creatives to refresh first.

Launch an image campaign — End-to-end image campaign creation, with creative validation first.

Launch an image campaign
Create a Meta image campaign: - Product: Organic skincare line for women 25-45 - Target: Women interested in clean beauty, sustainability, wellness - Budget: $30/day - Creative: <Google Drive link> - Objective: Website conversions (Add to Cart) Validate the creative first, then build the campaign — keep it paused.

Optimize placements — Move spend toward the placements that are actually converting for you.

Optimize placements
Analyze my Meta ad placements for the last 14 days. Which placements have the best CPA — Feed, Stories, Reels, Marketplace, or Audience Network? Recommend budget shifts.

Lead-form pull — Quick pull of lead-gen data without leaving chat.

Lead-form pull
List my Meta lead forms and pull the last 50 submissions from the highest-volume one. Group by campaign and show submission rate.

Diagnose a CPA spike — Anomaly diagnosis that explains *why*, not just *that*.

Diagnose a CPA spike
My CPA on the "Spring Sale 2026" Meta campaign jumped 40% in the last 5 days. Diagnose what changed — audience, creative, placement — and tell me what to fix.

Who this is for

Real workflows from people running Meta Ads through Claude.

Performance marketer who wants to *see* the workflow

Brief Claude: "Audit the last 14 days, find creative fatigue, draft three replacement creative briefs." Claude streams progress as Adspirer pulls data, runs the analysis, and writes the briefs — you watch each step.

Outcome: Replaces a fragmented multi-tab workflow with a single chat where the reasoning is visible end-to-end.

Agency that runs Meta for B2C clients

Install the Ad Campaign Management skill once. Every audit, launch, and optimization across every client account follows the same vetted workflow — no junior strategist forgets to validate creatives.

Outcome: Bakes agency SOPs into Claude itself; audit quality stays consistent regardless of who runs the account that week.

Solo founder testing a new Meta angle

Drop a creative URL and ask Claude to build a Meta image campaign with three audience variants ($30/day each). Claude validates the asset, plans the ad sets, and creates everything paused — you review and launch.

Outcome: Goes from "I have a creative" to "campaign live" in one chat, including the audience research step that founders usually skip.

Marketer running multi-platform reports

Claude can call Meta + Google + LinkedIn + TikTok tools in the same chat. Ask once: "Pull last 30 days across all four platforms, which has the best ROAS, which is leaking spend?"

Outcome: Cross-platform reporting that used to need a Looker dashboard now lives in chat.

Adspirer vs alternatives

For running Meta Ads from Claude.

Capability Adspirer (this page) DIY MCP server Legacy SaaS dashboard
Setup time ~2 min via Connectors UI 2-4 hours building MCP server 30-60 min onboarding + sales call
Cost — entry tier Free (15 calls / mo) Hosting + maintenance $200-500 / mo minimum
Progress streaming Yes — real-time tool progress Depends on implementation No
Workflow guardrails Optional Ad Campaign Management skill Manual Vendor-defined
Multi-account Yes — switch in chat Manual per-account auth Yes — each account billed
Write capability Create / pause / update Whatever you build Mostly read-only
Safety: cannot delete Hard-coded — no delete tool Up to you Varies
Pricing transparency Public — $0 / $49 / $99 / $199 Self-hosted Often quote-only

Pricing

Start free. Upgrade if you outgrow it.

Free Forever

$0

15 / mo

All platforms. ChatGPT & Claude access. No credit card.

Start free →

Plus

$49 / mo

150 / mo

Performance analysis + standard campaigns.

Compare Plus →

Pro

Recommended

$99 / mo

600 / mo

AI optimization, bulk ops, deeper diagnostics.

Compare Pro →

Max

$199 / mo

3,000 / mo

Priority support (24h SLA), custom integrations.

Compare Max →

How it works

From sign-up to your first launched campaign in three steps.

1

Connect

Paste the Adspirer MCP URL into Claude, complete OAuth in your browser, and link your Meta Ads account. About 2 minutes.

2

Manage

Ask Claude for an audit, launch a new campaign, pause underperformers, or pull a report. Adspirer handles the 36 Meta Ads tools behind the scenes.

3

Scale

Switch between accounts in chat, run the same audit across clients, and let agency SOPs live in your AI assistant — no extra dashboard logins.

Frequently asked questions

About running Meta Ads from Claude.

Do I need Claude Pro, or will Claude Free work?

Connectors require Claude Pro, Max, Team, or Enterprise. The Free tier doesn't expose MCP servers. If you're just evaluating, sign up for Claude Pro's monthly plan, run a Meta audit through Adspirer, and decide.

What does the Ad Campaign Management skill add that Claude doesn't do by default?

Without the skill, Claude has to guess the right tool order and may skip steps (e.g., creating a Meta campaign without first validating creative URLs, which Meta will reject). The skill encodes the correct sequence — research → validate → create paused → review — so Claude follows the same SOP an experienced media buyer would.

How is "progress streaming" different from regular chat?

When Adspirer runs a multi-step Meta workflow (e.g., audit → fatigue check → recommendations), Claude shows each tool call as it executes — not just the final answer. You can stop the run mid-flight, ask a follow-up, or course-correct without waiting for the whole batch to finish.

Can Claude Code use this same setup?

Claude Code uses the same MCP server but a different setup flow (claude mcp add --transport http adspirer https://mcp.adspirer.com/mcp in your terminal). See the Claude Code × Meta Ads page for the CLI workflow — same tools, terminal-first interface.

Does Adspirer generate Meta creatives (images / videos)?

No. Adspirer does not generate creative assets. You provide a public URL to your image or video (Google Drive, Dropbox, S3, or any public link) and Adspirer validates that it meets Meta's requirements before launching the ad.

What ad formats does Adspirer support on Meta?

Image, video, and carousel campaigns are fully supported. Lifetime budgets, end dates, placement controls, and Dynamic Creative Optimization (DCO) are all available. Stories, Reels, and Audience Network placements are controlled at the ad-set level.

Can Adspirer pause or delete my existing Meta campaigns?

Adspirer can pause campaigns when you explicitly ask it to, but it cannot delete existing campaigns or ad sets. New campaigns are always created paused so you can review before they go live.

How does Adspirer handle the Meta campaign-creation workflow?

Meta requires a 6-step sequence: verify the connection → search targeting → choose campaign type (image/video/carousel) → discover existing assets → validate creatives → create campaign. Adspirer enforces this order — skipping a step would cause Meta's API to reject the campaign.

What's the minimum budget?

Meta requires $5/day per ad set. Adspirer recommends $20+/day for meaningful test data and $30/day split across 2-3 ad sets to find winners faster.

How are leads from Meta lead forms surfaced?

Use list_meta_lead_forms to see configured forms, then get_meta_lead_form_submissions to pull recent submissions. Adspirer doesn't push leads into your CRM directly — it returns the submission data so you can route it through Zapier, Make, or a custom integration.

Connect Claude to Adspirer

For technical readers — the exact steps. Most users finish this in about 2 minutes. Required: Claude Pro, Max, Team, or Enterprise.

Open Claude Connectors

Go to Customize → Connectors in Claude. Connectors require Pro, Max, Team, or Enterprise — the free tier cannot add MCP servers.

Paste the Adspirer MCP URL

Click Add custom connector and enter:

  • URL: https://mcp.adspirer.com/mcp

Leave the other fields empty. Claude auto-discovers the server name and OAuth configuration.

Authenticate and link ad accounts

Sign in to Adspirer through the OAuth pop-up and link your Google Ads / Meta Ads / LinkedIn / TikTok accounts.

Add the Ad Campaign Management skill (recommended)

Skills teach Claude *how* to use Adspirer — research before creating, validate before launching, confirm before spending. Copy SKILL.md from GitHub, then in Claude go to Customize → Skills → Upload skill and paste it. Name it ad-campaign-management.

Enable Adspirer in a new chat

Open a new chat, click Connect apps below the input box, enable Ads MCP, and ask Check my connected ad platforms to verify.

Related integrations

Same Claude, different platform — or same Meta Ads, different AI client.

Go deeper

Ready to connect Claude to Meta Ads?

Start free — 15 tool calls per month, no credit card. Setup takes about 2 minutes.

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Last updated April 28, 2026.